Visibility, margin, control: the new equation for French brands.

Made in France has never had so much meaning.

And yet, for many French brands, the real question is no longer “how to produce better?” , but rather “how to sell differently?”

Distribution is the dead end.

The shops are closing.
Salons are expensive.
Marketplaces are squeezing margins.
And e-commerce remains a race without a finish line, with advertising budgets, SEO, reminders, and abandoned carts.

Result: the brand exists. But it struggles to exist commercially.
It has value, but no leverage to convert it into revenue.

And what if, ultimately, true luxury for a French brand today was no longer a photoshoot in Paris or an ethical line on a label... But a distribution channel capable of selling without selling off, without stock, without overproduction ?

E-POP Mode, a phygital sales solution designed for brands.

At E-POP Mode, we don't talk about a "corner" or a "physical marketplace."

We are talking about a complete, intelligent sales experience that respects the brand's value, streamlines the purchasing process, and puts the store back at the heart of the game.

Concretely?

A partner store selects a model from your collection.
She exposes it, stylizes it, makes people try it.
The rest (sizes, colors, associated models) is accessible via a simple QR code.

📱 The customer orders on her phone.

You are paid without discount.
The store receives a commission.
And you only ship what has actually been sold.

A model designed for profitability

We often talk about brand image.
But very few channels preserve your margin as much as E-POP Mode does.
Here are two concrete simulations, at equal prices, between a classic in-store distribution and a sale via E-POP Mode.

🧾 Net margin comparison (example of a garment sold at 119 € incl. VAT)

Criteria	Classic boutique sale	Sale with E-POP Mode
Retail price	119 € incl. VAT	119 € incl. VAT

🔹 For 3 models sold
What the brand touches	143 € excluding VAT	193.38 € excluding VAT
Shipping cost	16.60 €	22.50 €
📈 Net margin	126.40 € excluding VAT	170.88 € excluding VAT
Profitability gain	–	+35.2 % ✅

🔹 For 5 models sold
What the brand touches	238 € excluding VAT	322.29 € excluding VAT
Shipping cost	16.60 €	37.50 €
📈 Net margin	221.40 € excluding VAT	284.79 € excluding VAT
Profitability gain	–	+28.6 % ✅

5 concrete reasons why French brands choose E-POP Mode

1. You sell at your fair price, without pressure on your margins.
The E-POP model guarantees compliance with your public prices. No artificial sellouts, no imposed discounts, no wild price gouging.

2. You reach new customers in-store, without using up stock.
One dress shipped, ten tried on. One customer dressed, several discover your world. Each boutique becomes a living showcase.

3. You are visible where your customers still buy.
Not on yet another site drowning in Google. But in independent stores all over France that still know how to advise, guide, and build loyalty.

4. You keep control over your image and your selections.
You control the proposed models, the visuals displayed, and the messages transmitted. You become the author of your distribution again.

5. You join an ethical, agile and profitable distribution network.
This is the end of minimum orders, unclear restocking schedules, and financial risks. You sell what people like. Not what you're forced to produce.

A proven model.

In one year:

➡️ More than 2,000 qualified stores with which we have regular contact
➡️ Several dozen partners already
➡️ Some generate up to 10 sales for a single model displayed in store

And the brands?

They rediscover the pleasure of being seen, tried on, worn... and above all paid on time, at the right price .

E-POP Mode does not replace your other channels.
He complements them intelligently .

It is a lever for profitable , phygital , human growth.

So if you are a French brand, independent, demanding on quality and clear on distribution issues:

Join E-POP Mode if you are not yet listed
Prescribe E-POP Mode to stores if you want to increase profitability